lead tracking

ppc advertising that

delivers results.

Expert Google Ads and Meta campaigns with proven ROI tracking. From strategy to conversion optimisation, we manage campaigns that generate quality leads for your school.

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max campaign ROI
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conversions tracked
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cost per click

the ultimate paid media funnel.

We combine Google and Meta advertising into a powerful, trackable system that turns ad spend into qualified enquiries for your school.

core

Meta Ads Strategy

Interest-based targeting that builds awareness with prospective families.

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growth

Google Ads Management

High-intent search campaigns that capture families actively looking for schools.

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engage

Landing Page Optimisation

Conversion-optimised pages designed to turn clicks into enquiries.

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ai

Lead Qualification

Qualifying questions that ensure your team only speaks to the right families.

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create

CRM Integration

Every lead automatically stored with full attribution — no enquiry is ever lost.

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measure

Performance Reporting

Live dashboards and weekly updates so you always know your return on investment.

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the imHUB AI suite.

AI-powered solutions built for schools. UK/EU data residency, GDPR compliant, seamlessly integrated with your existing systems.

real campaigns, real results.

Our Google Ads campaign generated 177 conversions from 28,400 clicks in just one term. The ROI was extraordinary.

Digital Marketing Manager
Independent School, Surrey

InnerMedia's Meta campaign strategy put us in front of exactly the right families. Our open day registrations doubled.

Head of Marketing
Prep School, London

We now have complete visibility of every enquiry source. We know exactly which campaigns are working and can invest accordingly.

Admissions Director
Senior School, Hertfordshire
trusted by ISABSAHMCAMCISIAPS

a data-driven paid media system.

Our eight-step PPC process ensures every campaign is built on clear objectives, precise targeting, and continuous optimisation.

Define Objectives

Increase registrations, drive downloads, or boost enquiries — clear goals ensure focused ad spend.

Keyword Research

High-intent keywords and negative keyword lists that improve Quality Score and lower CPC.

Campaign Structure

Campaigns organised by objective with targeted ad groups and matched landing pages.

Ad Copy Creation

Benefit-led headlines, strong CTAs, and relevant sitelinks that drive click-through.

Landing Page Optimisation

Fast, mobile-optimised pages with clear CTAs, trust signals, and minimal distractions.

Ongoing Optimisation

Weekly refinements, A/B testing, and scaling of the campaigns that perform best.

launch high-performing PPC campaigns.

Let's discuss your objectives and create a paid media strategy that delivers qualified leads for your school.

hello@innermedia.co.uk